Jun 30, 2007

PPC: Making money


Here I will explain how to make money using the Pay Per Click Search Engines (CPC/PPC).
The services listed below generally sell paid listings on a cost-per-click or CPC basis. They are also sometimes called PPC or pay per click search engines. Advertisers pay for every click the search engine sends them, and those who pay the most generally get listed higher.
Major Pay Per Click Search Engines



Google AdWords

https://adwords.google.com
The Google AdWords program places paid listings within Google's search results, as well as on some other sites that carry its listings (see the Who Powers Whom? - Search Providers Chart for a rundown of major partnerships).

Overture
http://www.overture.com/
Overture is the oldest major paid placement search engine. It distributes its listings to a wide-range of search engines, including that of its owner, Yahoo . Overture launched as GoTo in 1997 and incorporated the former University of Colorado-based World Wide Web Worm. In February 1998, it shifted to its pay-for-placement model. The company changed its name from GoTo to Overture in October 2001. It was purchased by Yahoo in October 2003.

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